national coffee association

Folgers have announced a new line of eight Gourmet Flavored Coffee varieties under the name of Folgers Gourmet Selections.

According to the National Coffee Association, the total consumption of gourmet coffee has reached an all-time high, with 63 percent of Americans saying they drank gourmet coffee beverages within the past year. However, many consumers save their gourmet coffee for special occasions.

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To help coffee drinkers switching from hot to cold coffee during the hot summer months, the Organic Coffee Collaboration, a project of the Organic Trade Association (OTA), is providing seven delicious cold organic coffee recipes. These include iced coffee, malteds, and even cold coffee shakes blended with avocado! The organic coffee drinks can be made with organic decaffeinated, caffeinated, flavored and instant coffees widely available at retail outlets nationwide and direct from roasters via the Internet.

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